About Us

CODI is a platform from Ads System Company, a Saudi technology and media company providing digital solutions that support the Kingdom’s digital transformation. CODI reflects the value organizations place on their people by providing a dedicated, branded application with exclusive commercial offers and discounts. Organizations receive licensed applications carrying their identity, while merchants use dedicated dashboards to create and manage offers.

Vision

To foster organizational belonging and
employee loyalty while reinforcing
professional values that improve
productivity and advance
organizational performance.

Mission

To create a supportive environment by
aligning employees’ personal goals with
their work goals and recognizing them through
innovative, attractive offers
and discounts.

Goal

To recognize employees meaningfully and build
a lasting connection that elevates
their experience through
a digital application with exclusive offers
and discounts.
Expected Impact for Organizations Using the Loyalty Application

•   Improve productivity and develop financial and human resources in alignment with Saudi Vision 2030.
•  Organizations that regularly recognize employee contributions reduce a major cause of staff turnover.
•  Create a positive environment that strengthens mutual loyalty and recognition.
•  Advance digital transformation across loyalty activities, services, and programs.
•  Expand participation among private and government organizations and the commercial sector.
•  Expand collaboration between organizations and their partners.